By Mesmerising Beauty Team
Gosforth salon
Mesmerising Beauty is one salon at 77 High Street, Gosforth, NE3 4AA. Use the live treatment list before booking because service details, prices, and durations can change.
Complete Coverage Areas
A Brazilian wax is one of the most thorough intimate hair removal options available. Unlike a bikini line wax which only tidies the edges, a Brazilian addresses the entire intimate region:
Front Area (Mons Pubis): All hair is removed from the pubic mound, with the option to leave a small shaped area if preferred. Common options include a thin vertical strip (landing strip), a small triangle, or complete removal for a Hollywood finish.
Sides and Bikini Line: Complete hair removal from both sides of the bikini area, extending well beyond what any underwear would cover. This includes the inner thigh area where leg meets pelvis.
Labia: Hair is removed from the labia majora (outer lips) and extending toward the labia minora. This requires careful positioning and professional technique for comfort and thoroughness.
Perineum: The area between the genitals and anus is included in a Brazilian wax treatment.
Between the Buttocks: Hair removal extends to the area between the buttocks (intergluteal cleft), often called the "back" portion of the treatment. This is what distinguishes a Brazilian from less comprehensive options.
The extent of hair removal makes Brazilian waxing particularly popular with those who want minimal day-to-day maintenance, enjoy wearing smaller swimwear, or simply prefer the smooth feeling.
The Brazilian Wax Process Step-by-Step
Understanding what happens during your appointment can help ease any anxiety about your first Brazilian wax:
Step 1 - Consultation (2-3 minutes): Your therapist will discuss your preferences, including whether you want to leave any hair at the front, and explain what to expect during treatment.
Step 2 - Preparation (2-3 minutes): You'll remove your lower garments and position yourself on the treatment bed, typically starting by lying on your back with knees bent. Clean towels or disposable covering maintain modesty for areas not being treated - professional draping is standard practice.
Step 3 - Cleansing (1-2 minutes): The treatment area is cleansed with a gentle, antiseptic solution to remove any oils, lotions or residue.
Step 4 - Application and Removal (20-30 minutes): Professional-grade wax (usually hard wax for sensitive areas and strip wax for less sensitive zones) is applied in sections. The therapist works systematically through each area - typically front, sides, labia, and finally the back. You'll be asked to reposition yourself during treatment to allow access to all areas.
Step 5 - Finishing Touches (2-3 minutes): Any stray hairs are removed with tweezers for a thoroughly smooth finish. A soothing lotion is applied to calm the skin.
Step 6 - Aftercare Guidance (2 minutes): Your therapist will provide aftercare instructions to help your skin settle comfortably and keep it feeling smooth between appointments.
What Makes Brazilian Different from Other Options
Bikini Line Wax: Only removes hair visible outside underwear edges - minimal intimate area involvement.
Extended/Full Bikini: Removes more than basic bikini line but doesn't include the labia or back area.
Brazilian: Comprehensive removal from front, sides, labia, and back. Option to leave a small amount at the front.
Hollywood: Exactly like a Brazilian but with everything removed - no hair left anywhere.
The terminology can vary between salons, which is why at Mesmerising Beauty we always discuss exactly what areas you want treated before beginning.
First-Time Brazilian Wax: What to Expect
Your first Brazilian is usually the one people feel most nervous about, so here's the honest picture: the discomfort is brief (seconds per section), everyone's experience differs, and most clients tell us the anticipation was worse than the appointment itself. Many regulars also find treatments feel easier once the process is familiar.
Before your appointment:
- Ensure hair is at least 1/4 inch long - typically a few weeks of growth, though growth rates vary by person
- Exfoliate gently 24 hours before
- Many clients find avoiding caffeine and alcohol on the day helps them feel calmer
- If you're considering pain relief beforehand, that's a question for your pharmacist - we're beauty therapists, not medics, so we don't give medication advice
During your appointment:
- Communicate with your therapist about comfort levels
- Practise deep breathing - it genuinely helps
- Allow around 30-40 minutes for a first appointment; repeat visits are often quicker
After your appointment:
- Expect slight redness for a few hours to a day
- Avoid heat (hot baths, saunas, steam rooms) for 24-48 hours
- Wear loose, breathable cotton underwear
- Skip the gym for 24 hours if possible
- No sun exposure or fake tan for 24 hours
What Regular Waxing Looks Like
With regular Brazilian waxing, the routine becomes straightforward: appointments are familiar, often quicker, and results last until visible regrowth comes through - the timing of which varies from person to person. One honest note: you may read that waxing makes hair grow back finer or sparser over time. Salons shouldn't make hair-growth promises, and we don't - what waxing reliably does is remove the visible hair from the root, so there's no stubble at skin level between treatments. For current session prices, always check the live price list.
Experience Professional Brazilian Waxing at Mesmerising Beauty
Mesmerising Beauty serves clients from one salon at 77 High Street, Gosforth, Newcastle upon Tyne, NE3 4AA.
For current treatment prices, appointment times, and availability, use the live booking route: